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Sports Industry

Sports Industry In India

India’s sports goods industry is nearly a century old and has flourished, driven by a skilled workforce. Being labour-intensive in nature, the industry provides employment to more than 500,000 people. India’s sporting goods are popular around the world and have made a mark in the global sports goods market. The domestic industry exports nearly 60 per cent of its total output.

Export Highlights

  • Total sports goods exports for 2018-19 stood at US$ 313.48 million and reached US$ 122.76 million in 2019-20 (till July 2019).
  • Top ten destinations for export of Sports Goods in 2018-19 were the US, UAE, UK, Australia, Germany, Netherlands, France, South Africa, Sweden and Canada.
  • Major exported items were inflatable balls and accessories, nets, general exercise equipment, boxing equipment’s, toys and games, protective equipment, cricket equipment, sportswear, carrom boards and hammock.
  • Indian sports products have been exported for global events.

India has emerged as the leading international sourcing destination for inflatable balls and other sports goods for international brands such as Mitre, Lotto, Umbro and Wilson.

Sports Goods Export Promotion Council

The Sports Goods Export Promotion Council (SGEPC) promotes the export of sports goods and toys from India. SGEPC represents the leading 200 manufacturers and exporters of sports goods and toys in India.


Source: India Brand Equity Foundation

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