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Sports Industry

Sports Industry In India

 

India’s sports goods industry is nearly a century old and has flourished, driven by a skilled workforce. Being labour-intensive in nature, the industry provides employment to more than 500,000 people. India’s sporting goods are popular around the world and have made a mark in the global sports goods market. The domestic industry exports nearly 60 per cent of its total output.

India has emerged as the leading international sourcing destination for inflatable balls and other sports goods for international brands such as Mitre, Lotto, Umbro and Wilson.

Exports

  • Total export for sports equipments stood at US$ 225.61million in 2016-17.
  • In 2014–15, the UK, the US, the UAE, Australia, South Africa and Germany were the major export markets for Indian sports goods. France, Poland, the Netherlands, Canada, Belgium, New Zealand and Italy, were among other export destinations.
  • Inflatable balls, cricket bats & leg pads, rugby balls, sports nets and gymnasium & athletics equipment accounted for about 35 per cent share of the total sports goods exports, as of 2014–15.
  • Indian sports products have been exported for global events. For the 2014 FIFA World Cup in Brazil, Jalandhar supplied 80,000 soccer balls, whereas Meerut supplied training and practice kits such as free-kick dummies, corner flags, cone markers and linesmen flags.

Sports Goods Export Promotion Council

The Sports Goods Export Promotion Council (SGEPC) promotes the export of sports goods and toys from India. SGEPC represents the leading 200 manufacturers and exporters of sports goods and toys in India.

 

Source: India Brand Equity Foundation


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