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Sports Industry

Sports Industry In India

The sports goods industry in India is nearly a century old and has flourished due to the skills of its workforce. Being labour-intensive in nature, the industry provides employment to more than 500,000 people. The nucleus of this industry in India is in and around the states of Punjab and Uttar Pradesh.

  • Jalandhar in the state of Punjab and Meerut in the state of Uttar Pradesh account for nearly 75 per cent of total production
  • Together, the two towns house more than 3,000 manufacturing units and 130 exporters
  • About 60 per cent of the sports goods manufactured in Jalandhar consist of different kinds of inflatable balls
  • The Indian sports goods industry also has a presence in the cities of Mumbai, Kolkata and Chennai, albeit at a lower scale

Exports - A Momentous Growth

India's share of the global sports goods export market is expected to grow manifold, with the country establishing the credibility of its goods in the international market. Indian sporting goods are well known around the world and have made a mark in the global sports goods market. The industry exports nearly 60 per cent of its total output to sports-loving people the world over. In 2014-15, India exported sports goods worth US$ 274.68 million and registered a 16% growth rate as compared to 2013-14 (US$ 236.45 million).

Sports Goods Export Promotion Council

The Sports Goods Export Promotion Council (SGEPC) promotes the export of sports goods and toys from India. SGEPC represents the leading 200 manufacturers and exporters of sports goods and toys in India.

Source: India Brand Equity Foundation

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